Thursday, March 4, 2010

Do you zap it or bake it?

March is National Frozen Food Month but March 6th is Frozen Food day.

What is in your freezer? Are you stocking up this month – there should an abundant amount of frozen food on sale this month.

Frozen food has come a long way from TV dinners in aluminum foil, frozen pizza that we described as cardboard and Hungry Man dinners that still left you hungry but 10 pound heavier from fat and water retention from the abundance of sodium. At least there are options with frozen vegetables and side dishes to family friendly meals that are conscious of nutrition.

Have you watched the Healthy Choice commercials in the last few months? I was intrigued with their marketing campaign and visited their website once I realized it was Frozen Food month. What I did not know is that they have been running a pseudo campaign to show how Julia-Louis Dreyfus becomes the Healthy Choice spokesperson. In the ads it seems as if she is saying that she doesn’t want to do it and that is what I thought the spoof was but Con Agra, the makers of Healthy Choice, has a website called Spokespersonwanted.com. It is funny to see the commercials again and she how it all comes together.

Also available on the Healthy Choice (http://www.healthychoice.com/) site is product descriptions, nutritional information and coupons to print at home. (http://www.healthychoice.com/news-special-offers/). Check other frozen food favorites of your and see if they have any coupons this month. Visit their corporate website for offers listed and check local ads.

Whether you zap it or bake it – enjoy some frozen food this month!

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